Evaluation Question : Who would be the audience for your media product?

Who would be the audience for your media product?

The product was designed for young adults due to the aspects of popular dramas in the youth culture. It has the right amount of tension, action and mystery to captivate an audience of teenagers aged, 13-17+. I wanted to target this audience because I feel that they will be able to relate to it most. I don’t like to point out the obvious, but violence and rebellion is almost certainly part of our culture and I decided to build off of that. However, I also incorporated the idea of a hero going against the odds and succeeding. I hoped that would inspire others and put across a positive message, which would lend itself to my production in a good way. I also felt that this audience would probably be the most connected, in terms of communication through social media, allowing for easier promotion. My film would probably have an age rating, as it does incorporate some violence and other mature themes. If I were to give it a rating, it would probably be rated 15 (by BBFC standards) but I don’t think that would convince anyone younger not to see the film. As I said previously rebellion is part of my target audiences culture, so why shouldn't the case for seeing a film when they aren't necessarily old enough to be able to see it legally.